Mission . Vision . Values
Our mission
We create hotel cosmetics that provide enriching experiences for our customers and their guests.
- ADA Cosmetics International is the German pioneer in the hotel cosmetics industry. We are the experts and visionaries in this field.
- Our portfolio of products and services addresses the real needs and individual desires of our customers, and produces a distinctive added value.
- Our company’s entire value chain is focused on being a single-source provider for hoteliers. Our goal is to provide innovative, effective, and comprehensive solutions, from product development to manufacturing, consultation, and marketing.
- Our expertise, combined with experience gained through thousands of national and international projects, makes us a valuable partner for our customers. Our specialists support our customers in every aspect of the business, contributing their know-how and enthusiasm at every step until the goal is achieved.
- Our customers feel at ease with us and know that they are in good hands.
Our vision
ADA Cosmetics International sets international standards for superior hotel cosmetics. We are expanding our leading market position among medium-sized 3 to 5 star hotels in German-speaking countries.Â
- We are passionately committed to the development of superior hotel cosmetics that set international standards, inspiring our customers and their guests.
- As an ardent innovator and technology leader, our company is well known for its ambitious research & development efforts and state-of-the-art production technologies.
- Our team of open-minded employees boasts outstanding professional and social expertise. Highly motivated and focused on results, they are critical to our company’s success.
- We emphasize our corporate responsibility by embedding the principle of sustainability at the very heart of our company philosophy and processes.
- We are growing both organically and through selected acquisitions in our core markets and North America.
Our values
As a company, ADA Cosmetics International relies upon shared values that guide our business operations worldwide. These values, as well as the principles established in our Code of Ethics, are the basis for our success. They are the essence of our thoughts and our actions, both now and in the future.
We inspire our customers
Our customers’ expectations, needs, and well-being take center stage when it comes to our business. We are dedicated to a systematic focus on service and professional commitment, as well as consistently outstanding quality worldwide.
We take responsibility
Real power arises when each individual understands his accountability. Our success also is determined by an active, cross-departmental assumption of responsibility. This is each individual’s assignment.
We are driven by professionalism and commitment
Striving for excellence is our driving force. Our strong professionalism and commitment constantly are setting new standards, so that we can continuously improve our performance for our customers.
We offer our employees the opportunity to utilize their capabilities and promote their talents. For us, identifying with the company and feeling motivated are the pre-requisites for shared success.
We cultivate respect and appreciation
The basis of our cooperation with clients, partners and employees is mutual respect and personal appreciation. Our communication culture is defined by candor and fairness creating a climate of mutual trust.
We welcome diversity
We employ talented people from various countries and cultures. Their different experiences, backgrounds, and perspectives serve to enrich collaboration and lead to better results.
